12mg Nicotine Pouches: NÜM's Medium Strength

NÜM 12mg nicotine pouches are for adults 21+ who already use nicotine. They are not for non-users or for people new to nicotine pouches.

12mg is the middle of NÜM's three strengths: more than our 6mg and half of our 24mg. Each pouch contains 12mg of nicotine. Every NÜM flavor is made in 12mg, so you can pick the flavor you like and keep the strength you want.

12mg in every NÜM flavor

Flavor Line Taste 12mg
Cool Mint 12mg Ice Breaker Series (blue can) Bright, icy peppermint Available
Spearmint 12mg Ice Breaker Series (blue can) Smooth, naturally sweet spearmint Available
Miami Mint 12mg Ice Breaker Series (blue can) Icy mint with a hint of tropical fruit Available
Pink Lemonade 12mg Pink Burst Line (pink can) Tart lemon with a soft berry finish Sold out, restocking
Frosé 12mg Pink Burst Line (pink can) Chilled strawberry and rosé-style notes Sold out, restocking
Guava Glow 12mg Pink Burst Line (pink can) Ripe pink guava with a gentle tang Sold out, restocking

On each product page, choose 12mg in the strength selector. Comparing brands? The strength chart by brand shows where 12mg sits next to Lucy, VELO Max and on! PLUS.

Where 12mg sits in the NÜM range

Strength Level Nicotine per pouch Compared with 12mg
6mg Light 6mg Half
12mg Medium 12mg 1×
24mg Strong 24mg Double

That's the number on the can. It's the amount of nicotine in the pouch, not a promise about how it will feel, since flavor and individual use differ. For the full side-by-side, see the NÜM strength chart.

Is 12mg right for you?

  • You're a regular pouch user who wants something noticeable: 12mg is the medium step in our range.
  • You use lighter pouches today: start with 6mg if you're unsure, then move up only if you want to.
  • You already use strong pouches: see our 24mg page.
  • You're new to nicotine pouches: NÜM is for adults who already use nicotine. If you're unsure, pick the lowest strength.
  • A pouch feels like too much: take it out and choose a lower strength next time.

Pick your 12mg flavor

Three mints are in stock now. Cool Mint is the sharpest, Spearmint the softest and Miami Mint adds a hint of tropical fruit. Not sure? Read how to choose a mint pouch or the NÜM Flavor Guide. The Pink Burst Line fruit flavors are sold out while they restock, with no date to share yet.

What a pack costs

  • $24.99 for a 5-can pack: 100 pouches, which is about $5.00 a can and $0.25 a pouch.
  • Same price for 6mg, 12mg and 24mg.
  • Buy 2 or more packs and save 10%, applied automatically in your cart (about $4.50 a can).
  • Free shipping on every order. UPS with tracking, usually shipped the same or next business day.
  • First order? Code WELCOME10 takes 10% off (new customers only, one use per customer, can't be combined with other discounts).

Frequently asked questions

Which NÜM flavors come in 12mg?

All six: Cool Mint, Spearmint, Miami Mint, Pink Lemonade, Frosé and Guava Glow. The mints are in stock now.

How many pouches are in a 12mg can?

20 tobacco-free pouches per can. A 5-can pack holds 100 pouches.

Does 12mg cost more than 6mg?

No. 6mg, 12mg and 24mg are all $24.99 for a 5-can pack today.

Is 12mg stronger than 6mg?

Yes. 12mg has twice the nicotine per pouch as 6mg and half as much as 24mg.

Are NÜM 12mg pouches tobacco-free?

Yes. NÜM pouches are tobacco-free and smoke-free. They do contain nicotine. See our tobacco-free page.

Where can I ask more questions?

See the FAQ or send a message through the contact page.

For adults 21+ only. Your age is verified before you can shop, and an adult signature (21+) may be required at delivery.

WARNING: This product contains nicotine. Nicotine is an addictive chemical.